Finalists - Global GoldFred Groen Groenz

The source of great sauces
Groenz Ltd is a leading manufacturer of condiments for both New Zealand and Australia and an emerging presence in Southeast Asia. The key drivers to creating all products are ‘authenticity, accuracy and assurance’.

It produces three brands locally - French Maid, Kiwi Style and In House Systems, offering a large selection of condiments from mayonnaise, tomato sauce, mustards all the way to hollandaise sauce in an equally large array of pack sizes.

Groenz also supplies overseas markets. Through clever product development and investments in quality and equipment Groenz was able to build substantial supply positions to many of the major Quick Service Restaurants Chains supplying condiments in throughout the Australia New Zealand region. And a year before, American food giant Golden State Foods also invested heavily in Groenz.

MD Fred Groen offers a simple tip: “When you’re exporting, never forget about your base. Keep working at it, building it, making it stronger. Because when a company sets out, it targets other players in the market. As it matures, it becomes a target. So the best way to stay out of reach is to keep ahead. The world is full of factories, and short on ideas. At Groenz, we have those ideas."

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